Wydawca: Midwest Journal Press Kategoria: Humanistyka Język: angielski Rok wydania: 2017

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Opis ebooka Backwards Book Publishing - Dr. Robert C. Worstell

How to Save Time, Earn More, Work Less by Publishing Backwards?!?(Note: See the bonuses in the back of this book, along with audio to each chapter.)The situation that most starting authors have (and I've seen the same thing you've run into) is: How the hell do you get from here to there?You hear and (are constantly told) about these outrageously successful authors. But only a very small few percent of people actually achieve that.If you want to be successful you've got to study success. What I found by studying all these guys that are making six- and seven-figures as an author is that most of them have been starting out with books and ending up with courses. (Which makes the author more money: a $3.99 book or a $399.00 course?)The beginning author, though, has to spend a lot of time and money they don't have in order to do that. So most authors fail to make a livable income.And as if we don't have enough problems, how is it a solution to work backwards?Book as an Idea ContainerLet's go back to basics. Books are an idea container. They aren't just an e-book, a paperback, and so on. The one set of content is pushed out through all these different versions: e-books, paperbacks, hardbacks, audio books, audio CDs, and also -- courses.The great part about that is courses sell the books and the books sell the courses.The Sensible Approach That Few If Any UseHere's the secret: 1) record the course, 2) transcribe the audio, 3) edit it into your book. All types of books. You've got the video, audio, text, and graphics. So turn around and publish that course and also every version you can. Why not?Too simple, right?Also mostly unknown is that you can do this from your own home-office without having to buy expensive programs or services.How can you save time, work less, and earn more? And still publish great books?The secret how-to's and steps are inside this book (along with bonuses and audio.)Get Your Copy Now.

Opinie o ebooku Backwards Book Publishing - Dr. Robert C. Worstell

Fragment ebooka Backwards Book Publishing - Dr. Robert C. Worstell

Backwards Book  Publishing

How to produce your books in reverse: Save time, earn more income, and work less.

By Dr. Robert C. Worstell

With a collection of essays in alternative self-publishing strategies and tactics.

Audio to these essays are as linked, along with additional bonus downloads.

(PS. - Additional free downloads available in the back of this book.)

Copyright © 2017 Midwest Journal Press. All Rights Reserved

Table of Contents

Bonus

Publishing The Backwards Book

The Scene You Face

Book as an Idea Container

Advantages to Courses

Difficulties in Making Courses

Conventional Sequence

Flaws

Better Way to Make A Course

Resources

Free Services

Paid Products

Paid Services

Hybrid Services

Optimal Work Flow

Promoting the Course

The Summary

Your Mileage May Vary

May Your Income Rocket

Does This Book Publishing Model Work?

Update

More on Courses and Publishing

Your book is an idea container.

Publish to Multiple Eyeballs

Publish a Deep Backbench

And a few other ideas remain...

How to Resolve and Expand Your Audience Out Of Trust

The Usual Suspects, the Usual Lies

Errors, Mistakes, and Misdirections

Outer circles:

Middle Circles:

Inner Circles:

Closest circles:

4 Simple Author Models to Use For Your Ultimate Success

Self-Publishing Secrets Every Author Should Know

First, You Have to Change Your Thinking

Second, Have a Smart Sequence of Producing Your Titles.

Why this works

Why courses?

Begin with the course in mind.

The Beginner’s Book Launch – How to Survive and Prosper

If you already have a list

What most authors without a list do:

What most authors do to get a list:

Research shows a third route.

What makes up a seed launch: step by step

I. Pre-pre-launch

1. Who is your buyer?

2. What problem are you solving for your buyer?

3. Find your own voice.

II. Pre-Launch

III. Launch

The Breakdown of Income From a New Course

Evergreen Launch versus Time-limited.

Hub and Spoke Marketing For Books

Let’s look at how this would happen.

What do you do when you’ve gotten all this publishing done?

More Books in the Really Simple Writing & Publishing Series

Really Simple Writing & Publishing Series

Really Simple Writing & Publishing

J'APE: Just Another Publicity Excuse

Publish. Profit. Independence.

How to Write Less and Profit More

Writing Serial Fiction in the Real World

How to Help Librarians Fall in Love With Your Self-Published Book

Cracking the Kindle Sales Code

Your Kindle Booksales Blueprint

Downloads For You

Bonus

Bonus

Get No-Charge Access to Writing and PublishingMaterials from Our Library Collection

Instant Access – Join Here

Click or type into your browser:http://livesensical.com/go/writingbooks/

Publishing The Backwards Book

(Listen to the audio and/or watch the video here.)

The Scene You Face

The situation that most starting authors have (and I've seen the same thing you've run into) is: How the hell do you get from here to there?

You hear and (are constantly told) about these outrageously successful authors. But only a very small few percent of people actually achieve that.

If you want to be successful you've got to study success. What I found by studying all these guys that are making six- and seven-figures as an author is that most of them have been starting out with books and ending up with courses.

The beginning author, though, has to spend a lot of time and money they don't have in order to do that. So most authors fail to make a livable income.

And as if we don't have enough problems, how is it a solution to work backwards?

Book as an Idea Container

Let's go back to basics. Books are an idea container. They aren't just an e-book, a paperback, and so on. The one set of content is pushed out through all these different versions: e-books, paperbacks, hardbacks, audio books, audio CDs, and also -- courses.

The great part about that is courses sell the books and the books sell the courses.

Advantages to Courses

All these products tend to leverage each other. The advantages to courses is that they leverage existing content. You've already got this stuff there. So you just want to generate everything else out from it.

They also bring the audience from Amazon to you, rather than you pushing all your traffic to Amazon to get your sales. You actually are able to get these audience on to your mailing list and service them directly, and communicate with them personally. So you find out more and more about your audience and they get better service and better products from you. Eventually as they become superfans they then graduate into evangelists for your brand. They bring other people in as well. And all of this diversifies your income sources.

Difficulties in Making Courses

There's difficulties in making courses. First, they're video based primarily. And videos are very expensive in terms of time and money to produce any quality. For most courses they're on somebody else's platform so you have to drive traffic to them in order to make any sort of sales. Now, instead of being an author, you've turned into a full time marketer just to make money off this course. So courses don't usually get produced until last – if they do at all.

But the trick with courses is while an e-book is $3.99, a course that covers the same material as ebook is $299 or even $1000. So they can earn you the most money, the most income, fastest.

Conventional Sequence

For most book publishing: If you're going to do this route of all these products, you'd write, edit, proof, and publish all your text versions.

Then you'd turn around and either hire someone else or just personally record the audio, edit that audio, and then publish it as an audio book and audio CDs.

Then you turn around to get the course, You'd have to record the video, you have to edit and produce the course. A lot of people are doing: they create the presentation, record more audio for that presentation, and then do a screen capture or marry the slides to an audio recording.

And all of this is expensive both in time and money. So you can see why it seldom gets done.

Flaws

Now the flaws in the system, even on top of all we covered, is that most authors are working for Amazon as an employee without any benefits. Because, due to Amazon having these cliffs that they artificially generate at 30-60-90 day intervals. Most authors solve this by constantly writing more books. Every 30 days they have to come out with a new book, or maybe two months. And so that's just another job - "Just Over Broke."

And as a result of that, because you're so busy working on your books, if you're actually making money on your books you can get somebody hired out to do the audio, but the courses never get produced.

The highest-leveraged product you can have is a course and it will never get produced in most cases. Mainly, because there's too much time and cost, and also revisiting this old data one more time isn't as rewarding as writing a brand new book.

So what happens? You're leaving money on the table. Tons of it.

Better Way to Make A Course

A better way to make the course than what we've seen before in the conventional method is:

You do the research in outline you do for regular textbook that you're writing.

Then you create a PowerPoint from that outline.

Then you record the video live with screen capture.

You use the PowerPoint and you just talk over it.