Synthropology ebook

What if AI is not only shaped by culture, but also begins to generate culture? Synthropology proposes a new field for that question. Javier del Puerto and Rado Molina examine artificial systems not as neutral engines of prediction but as synthetic environments where memory, imitation, ritual, and collective patterning can start to emerge. Drawing on anthropology, philosophy, linguistics, and AI research, the book argues that the old boundary between observer and observed is collapsing. Human cultures train artificial ones, and artificial outputs now feed back into human meaning-making at scale. Synthropology offers a framework for understanding that loop before it hardens into common sense.