Disseminative Capabilities - Kay Oppat - ebook

Disseminative Capabilities ebook

Kay Oppat

312,34 zł


Oppat analyzes cooperations in Product Development with a special focus on the Automotive Industry. The in-depth case studies conducted concentrate on joint car development projects between Magna Steyr, an Austrian-based company, and German-based BMW, Mercedes Benz, and Audi.

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