The Digital Marketing Internet Toolkit - Raymond Wayne - ebook
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Remember the famous clause “Earning Money While in Pajamas !Many of us got into digital internet  marketing thinking it was going to improve our lives in major ways.You may even feel that you were ‘promised’ by internet marketing gurus that your life would suddenly be easy once you took up this line of work.Digital Internet  marketing means working online and that in turn means working from anywhere, and without a boss. The only problem is that very few people have any idea what makes the web tick. People tell me they want to start their own business selling crafts, or they tell me that they want to start blogging for fun but they have zero clue what that entails.So of course, life will be easy! You can choose your own hours; you can work out of coffee shops or from beautiful locations…And you can do it all your own way without someone breathing down your neck and shouting at you when you get things wrong.What’s more, if you manage to achieve a ‘passive income’, then you’ll be earning money even while you sleep.Passive income means generating cash from a websites, or from  YouTube channels, or through affiliate sales but even if you know the basics of internet marketing, there’s a good chance that you don’t have all of the advanced skills you need to really make any project into a success.It means that even as you are resting, the seeds you sowed  may  either fail  or it might  continue to to grow  and waiting for you reap the  rewards.Well we are not saying its not True , some does  hits the roof with the right digital product launch at the right  time with the right content  to the right  audience but  likewise some drown  in their couch  but the most important  is whether  you do it  the most efficient  and healthy way . ?To make it easy, I’ve put together a step-by-step guide that will show you exactly how it’s done...The Digital Marketing Internet Toolkit- Learn the basics of internet marketing 101 even if you have no prior experience.- Learn how to turn any idea or concept into a reality.- You are going to learn how to prevent yourself from going entirely mad when you work from home.- It will guide  on  new trending methods of internet marketing- You are going to learn how to manage your finances, knowing that you’re going to have different amounts of money coming in at different times.- You will know if you have what it takes to make your own taxes.- Learn tools that will make you immensely employable, to the point that you are never without work.And the list goes on and on…You will learn skills here that will put you head and shoulders above the competition:How to not rely on Google Ads to make money from a website·         How to keep 100% of the profits from your website earnings·         How to optimize a website, article or both for search engines.·         How to build long-time fans and followersYou will later see how the ability to work online can allow pretty much any of your wildest dreams and plans to come true…

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The Digital Marketing Internet Toolkit

Contents

Chapter 1: Digital Internet  Marketing Lifestyle

Chapter 2: Thinking About Money and Your Work-Life Balance

Chapter 3: Passion vs Reality

Chapter 4: Why Anyone Can Run a Business Online

Chapter 5: Be a Content Creator With Passion

Chapter 7: What Makes the Web Go Around

Chapter 8: How to kickoff  with Internet Marketing

Chapter 9 : Branding Done Right

Chapter 10: Building a Website

Chapter 11: Photography, An Underrated Web Skill

Chapter 12: Video

Chapter 13: Developing Your Skills Further

Chapter 14: Looking After Your Health and Happiness as a Digital Internet Marketer

Chapter 15: The Right Gear and Set Up for Staying Productive

Chapter 16: Digital Nomad

Steps to a Better Lifestyle

Disclaimer

The Publisher has strived to be as accurate and complete as possible in the creation of this report, notwithstanding the fact that he does not warrant or represent at any time that the contents within are accurate due to the rapidly changing nature of the Internet.

While all attempts have been made to verify information provided in this publication, the Publisher assumes no responsibility for errors, omissions, or contrary interpretation of the subject matter herein. Any perceived slights of specific persons, peoples, or organizations are unintentional.

In practical advice books, like anything else in life, there are no guarantees of income made. Readers are cautioned to reply on their own judgment about their individual circumstances to act accordingly.

This book is not intended for use as a source of legal, business, accounting or financial advice. All readers are advised to seek services of competent professionals in legal, business, accounting and finance fields.

You are encouraged to print this book for easy reading.

Copyright@ Raymond Wayne 2018

Chapter 1: Digital Internet Marketing  Lifestyle

Many of us got into digital marketing thinking it was going to improve our lives in major ways. You may even feel that you were ‘promised’ by internet marketing gurus that your life would suddenly be easy once you took up this line of work.

Digital marketing means working online and that in turn means working from anywhere, and without a boss. So of course, life will be easy! You can choose your own hours, you can work out of coffee shops or from beautiful locations...

And you can do it all your own way. Without someone breathing down your neck and shouting at you when you get things wrong.

What’s more, if you manage to achieve a ‘passive income’, then you’ll be earning money even while you sleep. Passive income means generating cash from a website, or a YouTube channel, or through affiliate sales. It means that even as you are resting, the seeds you sowed continue to reap their rewards.

So, you can take time off whenever you want.

And let’s not forget that during all this, you will be discussing things that matter to you. Things that you are passionate about. Things that you can’t wait to leap out of bed to start writing about.

That’s the dream of the digital marketer.

Oh, and you’re rich too.

Dreamer, Meet Reality

The question you should be asking at this point though, is that if it is that easy, why isn’t everyone doing it?

The answer is that – of course – things are actually a fair bit more complicated.

Because most people don’t wake up one day with a website getting thousands of views a day and generating solid passive income. In fact, no one manages to do that.

Instead, it takes a lot of time. Likewise, it takes a lot of time to build a massive mailing list that you can use in order to make money from affiliate marketing emails. It takes a lot of time because it simply takes that long for a site to take off in a big way or for anyone to collect that many emails.

But likewise, it also takes that long simply to learn. You’ll start off with your internet marketing not really knowing what you’re doing. You’ll make mistakes. You’ll build a brand that you’ll be embarrassed of in retrospect.

And if you’re anything like the vast majority of today’s most successful internet entrepreneurs, then you’ll probably end up scrapping your first few businesses and trying again. Trust me: I work in the industry and I know some of the biggest players very well. None of them got it right the first time. They all floundered at first with non-starter ideas and brands. That will be you. Trust me.

And this is when running a business is not easy and is not fun. This is when digital marketing is hard.

You were told you would be able to give up your job and start working from home right away. You were promised the world. Instead, you’ve done nothing but work your socks off, stay up late and give up your free time... only for nothing to happen.

And that can be crushing.

What’s more, is that many internet entrepreneurs will never quite achieve passive income anyway. I consider myself an internet marketer and yet a large portion of what I do involves working for clients.

And let me tell you: if you work for clients then you might as well work for a boss! Even the nicest client in the world is going to expect you to honour your deadlines to at least some degree. Even the best gigs around will sometimes involve writing about topics you hate, or designing sites that you don’t massively approve of.

How about all the times you don’t get paid? Or the times where you’re between clients and the money just isn’t coming in?

And when you work from home, how do you prevent yourself from going entirely mad? You know, even when everything is going well and you’re getting paid for doing work that you enjoy... how do you avoid the temptation to sit in front of the TV all day? Likewise, how do you avoid the temptation to not stop working when it gets to 5pm? How do you avoid the temptation to squeeze in just a bit more work? And a bit more? Especially if you’re getting paid by the word or by the hour.

How do you manage your finances, knowing that you’re always going to have different amounts of money coming in at different times?

Do you have what it takes to do your own taxes?

This book is here to answer all those questions for you. Because there are two types of entrepreneur. There is type A, who looks like a million bucks. They have quaffed hair or luscious locks, they are dressed in a sharp suit, they talk with authority, they go on lavish holidays... everything they say is genius and it’s clearly apparent why they are on such a high salary.

Type B though is the other kind. Type B is the kind who is always overworked, the kind who is effectively broke. The kind who is scatterbrained because they’re basically too stressed and overworked to give their everyday lives the necessary time and thought.

Type B is FAR more common. But the job of this book is to make sure you are type A and not type B. Let’s go.

Chapter 2: Thinking About Money and Your Work-Life Balance

Let’s start this section by referencing another classic tome on this subject: The 4 Hour Workweek.

The 4 Hour Workweek is a highly successful book from an author called Tim Ferris that attempts to teach people 'Lifestyle Design'. This is essentially the process of rearranging your lifestyle so that it works for you – rather than working for the system, it means getting the system to work for you so that you have more free time and more money as well.

The book was something of a revelation and spawned a whole movement of 'digital nomads' who used technology to work remotely and experience adventures across the globe as they did. Since then it has seen various new editions and sold huge numbers, but it has still mainly only been read by entrepreneurs and budding web-marketers. This is a shame seeing as the lessons it contains can be used by anyone to great effect. Read on and let's look at some of the best financial tips you can take from it and apply to your life – even if you are happy working in an office.

The Problem

Tim Ferris starts out by explaining that not all cash is made equally. Most people measure their 'wealth' by looking simply at the amount they make per month or per year. Tim suggests that looking at the amount you make per hour makes much more sense. In other words, if you earn $40,000 per month but work only two days a week, you are in a sense much 'wealthier' than someone who earns '$100,000' per month working 7-7 five days a week. 

The goal then shouldn't be just to earn money, but to earn money such that it enables the lifestyle you want. You shouldn't be in a position where you can't just make the decision right now to go for a walk. Surely that is the very most fundamental of expressions of human freedom? 

This is where so many internet marketers, SEOs and web designers go wrong. If you’re currently selling your services online, or building a business, then the temptation is to earn more by working harder. You can work longer hours and thereby bring in more cash in the short term, or build your business bigger.

But stop and think for a moment: if you are working for 12 hour days, then that means that you’re actually earning much less than you might do in a regular job. You may as well be doing a full time job and an additional part time job in the evening!

Your overall ‘income’ might be high, but your salary is very low.

Getting the System to Work for You

So, what do you do? Well of course if you're technologically and entrepreneurially minded you can set up some kind of online business that will generate revenue for you in a very hands-off manner. That could mean creating a hit app. It could mean writing and selling an e-book. It could mean buying and selling websites for a marked-up price or even using drop-shipping so that you don’t need to do the work at all. There are countless ways you can make money passively, and by setting up a few you can leave your days working in an office for dust.

Salary vs Wealth

More to the point though, recognize that your salary and your wealth are not one and the same.

And on top of that, we shouldn’t be measuring our success by our income – which is what so many of us do.

If you work in a regular ‘job’, then you might think that the only way to become wealthier is to ask for a raise or to get a better paid job. But your ‘wealth’ is really more about your surplus cash. It’s about how much you have in the bank.

You could be earning $3 per hour but still be ‘wealthy’ if you happened to have inherited $1 Billion from a dead great aunt.

And in just the same way, you could be considered to be wealthier if you spent less. In that case, you might live in a smaller home, you might live in a country where the cost of living is lower, or you might just spend less on food and clothes. Either way, this could allow you to put aside a fair amount of cash every day and feel pretty well off...

The great thing about working online is that you do have the option of packing your things and moving to another country. In fact many entrepreneurs end up moving off to sunny countries where they can afford lavish villas at a fraction of the cost.

Then again, you might choose to spend every single cent each month and then take out even more loans to pay for the rest. That way, you can live the ‘rich’ lifestyle and feel and look like the highly successful entrepreneur, despite having barely any cash in the bank.