The AI Marketing Playbook - Grant Whitmore - ebook

The AI Marketing Playbook ebook

Grant Whitmore

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Opis

The AI Marketing Playbook is a practical, end-to-end guide for entrepreneurs, consultants, marketers, and growth teams who want to use artificial intelligence to plan smarter campaigns, create stronger content, attract qualified leads, and improve results. Instead of treating AI as a shortcut for producing more material, this book shows how to connect technology with customer evidence, positioning, responsible automation, and human judgment. Readers will learn how to use AI for audience research, buyer personas, brand positioning, campaign planning, content creation, search optimization, digital advertising, lead generation, email marketing, analytics, and conversion improvement. Practical frameworks, reusable prompts, checklists, scorecards, and hypothetical examples make each strategy easier to apply. The book also explains how to build topic clusters, improve landing pages, segment leads, create nurture sequences, test advertisements, measure lead quality, reduce conversion friction, and standardize proven workflows. Every chapter emphasizes accurate claims, customer privacy, brand consistency, and human approval. Whether you are building a new marketing system or improving an existing one, The AI Marketing Playbook will help you turn scattered AI experiments into a focused growth engine. Use it to save time, strengthen customer relationships, improve decision making, and create sustainable marketing performance without sacrificing trust, quality, and strategic control.

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Liczba stron: 373

Rok wydania: 2026

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